Client
UNC Office of the Chancellor / University Events
UNC Office of the Chancellor / University Events
Role
Art Director, Designer
Art Director, Designer
Project Details
When Kevin Guskiewicz was named the 12th chancellor of UNC-Chapel Hill, a brand was needed to tie together all of the materials for the installation event. I was tasked with creating a sophisticated brand on a very limited budget, which would be used as the basis for various designs, such as a digital invitation, print program, social media graphics, and digital signage. When creating the brand, I drew inspiration from the University brand and Carolina imagery, while adding some unique elements specific to the chancellor. Shown here are the logo, brand elements, print program and digital display.
When Kevin Guskiewicz was named the 12th chancellor of UNC-Chapel Hill, a brand was needed to tie together all of the materials for the installation event. I was tasked with creating a sophisticated brand on a very limited budget, which would be used as the basis for various designs, such as a digital invitation, print program, social media graphics, and digital signage. When creating the brand, I drew inspiration from the University brand and Carolina imagery, while adding some unique elements specific to the chancellor. Shown here are the logo, brand elements, print program and digital display.
